Creating Your Instagram Ad

Below is a great example of Instagram ads done by the University of Utah InterVaristy chapter. They did 3 important things when creating their ad.

They found great photos from last year that highlighted their community and showed recognizable places on campus. They gave a picture of what InterVarsity is like outside of the pandemic.

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They worked hard on writing a compelling caption that explained their community.

They simplified InterVarsity to the most important values for students.

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Creating Your Instagram Ad

The Ad that @ivuofu used pointed students to the national contact card. The staff immediately made the first connection via text or Instagram then connected each student with a student leader


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For more information, visit evangelism.intervarsity.org

Learn more about InterVarsity at intervarsity.org