Below is a great example of Instagram ads done by the University of Utah InterVaristy chapter. They did 3 important things when creating their ad.
They found great photos from last year that highlighted their community and showed recognizable places on campus. They gave a picture of what InterVarsity is like outside of the pandemic.
They worked hard on writing a compelling caption that explained their community.
They simplified InterVarsity to the most important values for students.
The Ad that @ivuofu used pointed students to the national contact card. The staff immediately made the first connection via text or Instagram then connected each student with a student leader
For more information, visit evangelism.intervarsity.org
Learn more about InterVarsity at intervarsity.org